Start with Why
With an undergraduate degree in anthropology, most of Simon Sinek’s career has been spent in advertising. Although he began law school in London, he shortly left the program, moving to New York where he joined Euro RSCG, with a stint at Ogilvy & Mather, working on accounts for Oppenheimer Funds, MCI, NASDAQ and DISH Network. In 2002, he started his own company, Sinek Partners. His book, Start W..
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